Let the artists in

Leonardo da Vinci isn’t the only example of cross-pollination. A study by Michele and Robert Root-Bernstein points out that almost all Nobel laureates are also accomplished artists. Compared to non-laureates, they are 25 times more likely to sing, 17 times more likely to engage in the visual arts, 12 times more likely to write, 4 times more likely to play music… Regular practice of some art form, whatever it may be, is a formidable creative stimulant. You must foster your collaborators’ artistic practices and the incorporation of artists into organizations.

Click on the link from the newsletter to activate the platform.