Legend has it that the Native American didn’t see the conquistador’s boats coming. Or rather, that they couldn’t see them. It was impossible for them to conceive of such mass floating on water. A few hundred years later, it was equally impossible for US automobile executives on a study trip to Japan to imagine a factory without stock: “The Japanese made fools of us with their ghost factories …”. In the end, it’s all a question of eyeglasses. Or rather, of paradigms.