Not so stupid…

You probably think that to be persuasive it is better to accentuate your strengths and minimize your weaknesses. But when your target public has every chance of being skeptical or even hostile (for example if you are presenting a new idea or a suggestion of change), skillfully putting forward the flaws in your thought will certainly have 4 advantages. Read more

I do, therefore I am

When we make a decision or act in a certain way, it’s then very important for ourselves and others to be consistent (at least in appearance) with what we have decided or done. It’s a dual personal and social pressure that will usually push us to act in such a way as to justify our past actions. Read more

To convince or to motivate?

Most of the people that you approach are undecided between saying yes and…saying no. With just as much sincerity and (good and bad) reasons. You therefore have the choice between convincing and motivating. Did you know this? And above all, do you know the fundamental difference (for you) between the two? Read more

Deal !

When you are negotiating and the stakes are high, you generally bring into play all your verbal and cognitive capacities to handle the situation as well as possible. Don’t neglect the power of the (conscious) non-verbal to create an environment favorable to exchanges and to your goals. Read more

Double effect

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Each public speaking, whether one-on-one, in a meeting, or – worse – in front of an assembly, is a test. What image will you project? What influence will you have on the discussion, on your interlocutor, or on the group? To develop your impact, work on your charisma. When you get down to it, it’s just a question of focus. Read more

Social proofs

One of the means we employ to know what to think and/or what to do in any given situation is to observe what others think and do in the same situation. It’s an effective way to manage the flow of decisions that must be made on a daily basis in a complex environment. A touch of the “Bestseller effect”. And it’s one of your best allies to manage change within your teams. Read more

Mirror, Mirror…

Being visible and recognized by your peers is a good thing, as long as it doesn’t become an obsession. We invest more and more time and effort, sometimes disproportionately so, in maintaining our bubble at the expense of the real professional success levers. This carries its own risks. Read more

Be simple

Antoine de Saint-Exupéry, speaking of design elegance, said, “A designer knows he’s reached perfection not when there’s nothing more to add, but when there’s nothing more to remove”. Apply this principle to the letter when working on your messages: cut, prioritize, peel away … Simplify. Read more